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FY 2005 Next Generation ECOM WG Activities Fully Starts!

    Working groups (WGs) of the Next Generation ECOM, including two WGs proposed by ECOM members (Note), have started activities one after another. We will now present the activities and meeting schedules of individual WGs. As of the end of August, the number of those who had already registered in WGs exceeded 200 from 50 companies. We continue to accept the registration as needed and look forward to your participation. As for the outlines of activity plans for individual WGs, please refer to “FY 2005 Activity Plans and Start-up of WGs” included in “ECOM News No.2” (http://www.ecom.jp/news/news.html).

(Note)
Two Working Groups, which had been proposed by ECOM members directly, were approved by the Board of Directors on July 7th, 2005.

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Activity Reports for FY 2004 (full text) Released Now!

    ECOM has released FY 2004 activity reports (full text) to the public, while reports for FY 2003 and previous years are distributed in the form of electronic data and bound books. As for free downloading of the reports in the form of electronic data (PDF files) and purchase offers for bound reports, please refer to the following web sites.

• From FY 2000 to FY 2004: the ECOM web site: (http://www.ecom.jp/results/results/html)
• FY 1999 or before: the former-ECOM web site: (http://www.ecom.jp/pindex.html)

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ECOM Press Release

Long-term Digital Signature Format Profile Completed, Feedback-Gathering Starts
-List of Products having Passed the Interoperability Test to be Released this Fall-

(Announced on August 10, 2005)

Details: http://www/ecom.jp/press/2005_005.html/
Outline: The Next Generation Electronic Commerce Promotion Council of Japan (ECOM) (Chairman: Takuya Goto, Chairman of the Board of Kao Corporation) completed a long-term digital signature format profile and started to gather feedback on it.
Since the Law concerning e-Documents was enforced, technologies for the long-term storage of electronic signature documents have been practically used. However, the introduction of non-inter-operable signature document storage systems will not only impose many risks on consumers but also impede the diffusion of technologies for the storage of electronic signature documents.
ECOM set up the “Long-term Signature Storage Format Diffusion WG” and formulated the “long-term digital signature format profile” by compiling the conditions required for data structure and operating procedures, to aid the domestic penetration of the long-term digital signature formats were formulated in RFC 3126/by ETSI. ECOM will prepare test specifications based on this profile and will also conduct an interoperability test this fall on the products of participating companies. ECOM will also release a list of products having passed this test. Test specifications and participation conditions will be publicly announced in mid-September.
We will gather feedback on this long-term digital signature format profile. If you have any comments, please send it to us (by September 9, Friday) in accordance with the guidelines for sending feedback on the ECOM web site: (http//www.ecom.jp).

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Report on the “Japan, China and Korea Business Collaboration Forum”

There follows a report on the above-mentioned forum by Kazuo Adachi, Research Director of ECOM (e-Government & Business Collaboration WG).

“Japan, China and Korea Business Collaboration Forum”
    On July 13 (Wednesday), 2005, the Japan, China and Korea Business Collaboration Forum was held at Toranomon Pastoral (Minato-ku, Tokyo).
    This forum was jointly held by the e-Government & Business Collaboration WG of ECOM and the East Asia International Business Support Center (EABUS), a specified non-profit corporation, with 75 participants, almost reaching the limit number.
    Before the opening of the forum, ECOM Secretary-General Hamanaka made a speech as follows: “Last year, the B2B EC market size finally exceeded 100 trillion yen and B2C reached approximately 5.6 trillion yen. The EC market, including businesses related to e-government, is expected to steadily grow in the future, and there are high expectations toward ECOM. There has been a marked increase in business collaboration among Japan, China and Korea in recent years, and we foresee the trilateral business collaboration continuing to develop more than ever before, across their historical backgrounds, differences in laws and systems, and the barriers of corporate cultures. Through this forum, we would like to comprehensively support companies that invest in Japan or foreign countries and propose a model for one-stop administrative procedures in relation to the investments”

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Keynote Speech:
“Need of Business Collaboration in Creating Industrial Clusters”
Professor Katsumori Matsushima
Department of Meta-Technica Engineering, Engineering Research Institute
the University of Tokyo

    In Japan, in line with the post-war national survival through industrialization, companies based in Tokyo developed business activities into local regions. In recent years, however, regional industries have been vanishing following an increasing trend for relocation overseas, especially by manufacturing companies, due to lower land and labor costs. U.S. and European competitors have been demonstrating their presence in overseas markets ahead of Japanese companies, and regional industries have been promoted based on clusters.
    A scheme for making continuous innovations is needed to create regional clusters. To develop active communities, each country creates regional clusters by exploiting local intellectual properties. The functions of clusters consist of research and development, technological development, and other similar functions. Universities also play a role in attracting people from all over the world.
    With a sense of regional crisis as a starting point, clusters grow and advance into stages of growth and continuous growth respectively. Collaboration with other clusters is required especially during the stage of continuous growth. Procedures for designing clusters include analysis of the current status, target setting, actions and measurement of the economic effects. In Japan, Kyoto and Hamamatsu are the regions where clusters have grown and been maintained for up to three decades. If “people want to live in a city with their family members,” they gather in the city and industries are created there. Close intra-regional and inter-company collaboration like that in Kyoto and Hamamatsu is the key to success for the development of clusters. At the same time, international collaboration between regional clusters is vital for their continued successful growth.

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Lecture 1: “The Current Status and Problems with International Collaboration in the Case of Companies with Overseas Operations”

Mr. Koji Kato
Director of China and North Asia Division, Overseas Research Department
Japan External Trade Organization

    The division of labor between Japan and other East Asian countries involves products with a low level of technological difficulty, low-added value and a high global market penetration ratio being manufactured in plants in China and ASEAN countries. As for the present trade structure in East Asia, exports and imports between Japan and China are better balanced than in 1997, due to increased Japanese exports to China, and Japan’s trade surplus with China; including Hong Kong. The ratio of automobiles and related parts has been increasing among export items to China, with machines and equipment continuing to dominate exports and imports. Previously, there were three investment booms into China, and we are now in the adjustment period of the third boom, where as well as manufacturing facilities being transferred to China, investments are also being made into the Chinese market and Chinese human resources.
    As for trade in electrical machines between Japan and China, Japan imports mainly computer-related equipment and components, while China imports mainly advanced devices. With regard to the division of labor in digital consumer electronics between Japan and China, Japan is mainly engaged in development, design and manufacturing instruction, while China is mainly engaged in production and export. Companies are gradually starting to design and manufacture products for domestic consumption within China. One of the problems with trade with China is that it takes time to keep all relevant parties informed about customs clearance procedures, notices and approvals, and other similar information. There are other problems, such as imprecise examinations, slowdown due to paperwork, and a lack of predictability.
    As for sales in China, due to different business customs, Japanese-affiliated manufacturing companies experience far worse conditions than in ASEAN countries when collecting accounts receivable. The main production problems include quality management, the securing of technical experts, cost reduction, and local procurement of components and materials. Piracy is also a continuing problem related to intellectual property.
    As for expectations on free trade (ETA/EPA), all countries cite tariff abolition as the first priority, simplification and facilitation of custom procedures as the second, and improvement of the business environment, including legal systems, as the third.

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Lecture 2: “The Purport of the Establishment of the East Asia International Business Support Center as a Nonprofit Organization”

Takashi Moritake
Director of Japan Federation of Gyoseishoshi Lawyer’s Associations

    According to a survey on the entry of overseas companies into the Japanese market, impediments to access to the Japanese market are as follows: complicated procedures (the first reason), lack of information on legal systems (the second) and lack of information on specific regions and markets in Japan (the third). Based on a program for promoting direct investment into Japan, efforts are being made to transmit information, both domestically and internationally, develop the business environment for companies, review administrative procedures, and improve employment and life environments as well as regional and national systems. To improve services for overseas companies aiming to enter the Japanese market, EABUS is engaged in promoting services with regard to both administrative procedures for market entry, improvement in business and employment environments, and the provision of continued support after the start of operations.
    The purport of the establishment of EABUS is to comprehensively provide high-quality services to support overseas and other companies aiming to newly start up regional businesses, based on a network of qualified persons such as administrative scriveners. EABUS’s activities are as follows: to attract companies, support small and medium-sized companies, complete administrative procedures on behalf of clients, engage in international business exchange and hold all kinds of forums. As far as attracting companies is concerned, EABUS provides information and other similar services based on internal databases on corporate attributes, related information and qualified personnel. EABUS is also engaged in alternative dispute resolutions (ADR) via both support for administrative procedures relating to Japanese market entry and continued support for operations after the business start-up. In completing administrative procedures on behalf of clients, EABUS strives to reduce the burden of administrative procedures by mediating in such procedures. With regard to international business exchange, to facilitate international mutual business exchange, EABUS provides not only information on corporate technology and products in four languages, by preparing databases mainly on venture companies, but also comprehensive services for companies planning to start up new businesses, covering all business processes from market entry to business operation.

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Overseas Example: “The Current Status and Problems of Business Collaboration in East Asian countries”

Professor Seon-Gyu Go
Electoral Training Institut
National Election Commission, Korea

    As for the IT business, the necessity for collaboration within the Asian region was highlighted with the economic crisis in the latter half of the 1990s. We considered forms of competition based on different technologies to be useless and that trilateral collaboration among Japan, China and Korea would generate synergy effects. The governments started to build frameworks and cooperate with ECOM. We considered that the experiences of Japan and the momentum of Korea would effectively complement each other at different levels. Trilateral cooperation will be important in creating new IT, because the stage of competition will shift from production to standardization in future.
    Korea is ranked as the world’s No. 1 in terms of Internet penetration, No. 2 in terms of the Internet utilization rate, and No. 5 in terms of e-government evaluation. Compared with other countries, Korea has recorded the quickest growth in its information and telecommunication environment. In accordance with the U-Korea Strategy; targeting national competitiveness, improvements in industrial productivity and other similar objectives, Korea has been focusing on the development of eight services, three infrastructures, and growth products in nine areas up to 2012. As a basic strategy to promote U-Korea, the Korean government has been advancing the development and use of infrastructures, innovation in the state and social system, investment infrastructure development, and the efficient division of roles between the public and private sectors. Electronic governments in Korea are serving as a driving force of promotion for innovating processes and systems in individual areas.
    The global IT market and trade shares of the three East Asian countries are 14.7% and 20.3% in the world respectively. Based on this market background, Korea has been playing a leading role in international organizations and has been striving to close the global digital divide and to develop other similar activities. Expert conferences by IT bureau managers, conferences by IT ministers and other similar meetings were held in 2001, which was a turning point in IT-related measures.
    Thanks to ECOM cooperation, Japan, China and Korea have been collaborating in promoting electronic commerce, while Japan and Korea will also cooperate in e-municipality systems. However, future problems, such as a lack of multilateral cooperation organizations, are expected. The following changes are also expected in future: the rise of the Chinese economy, recovery of the Japanese economy, IT industry-led economic structures of Japan, China and Korea, the promotion of activated trilateral cooperation in IT until 2010, etc.

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Overseas Example: “The Current Status and Problems of Business Collaboration in East Asian countries”

Mr. Wang Wen
Lawyer (expert in China inward investment and related business affairs), China

    As a law firm in Shanghai, whose clients are Japanese-affiliated companies with operations in China, we have been engaged in processing paperwork, eliminating troubles and solving other similar problems relating to Chinese market entry. Today, instead of showing you macro data, I would like to talk about what kind of schemes are created and the kind of preventive measures that are taken when Japanese-affiliated companies enter the Chinese market.
    Overseas companies enter the Chinese market in the form of equity joint ventures, cooperative joint ventures and foreign-owned enterprises, name borrowing, interest transfer, M&A, etc. Japanese-affiliated companies are not unfavorably treated even if they lack any political relationships. Local governments want to attract many Japanese-affiliated companies in proportion to their size. There are various kinds of business areas to enter, such as the manufacturing of automobiles and other similar products, resident offices, retailing and wholesaling for which bans were lifted this year, consulting, recruiting, restaurant and entertainment, franchise, contents, construction and logistics. With the elimination of all kinds of unnecessary regulations in line with WTO entry, the Chinese government is expecting companies to enter the local market.
    The Chinese society holds the technologies, financial resources and expertise of Japanese-affiliated companies operating in China in high esteem, as well as Japanese workers’ company loyalty, diligence and professionalism, the development of human resources, and legal awareness, etc. Working experiences in Japanese companies are considered to represent business careers. On the other hand, while Japanese companies are based on a life-time employment system, Chinese companies are based on a contractual employment system. Many companies pay salary compensation in order to downsize. Contractual documents must be scrutinized and literal reading of what interpreters say is inadvisable, due to the cultural differences existing between Japan and China, which are likely to lead to misunderstanding. There are countermeasures such as human resource strategies, the accumulation of expertise, business management systems, communications, risk prevention, etc. It is also necessary to clarify wage provisions.
    As for anti-Japanese feeling, my opinion is that overreactions from the mass media stir it up. In spite of existing country risks, China has a huge market, and legal systems are now being developed with increasing contractual consciousness. Investment into China is now in an adjustment stage. Although the Chinese authorities have not yet eradicated problems such as connections, pipelines, commissions and rebates, they have started to take preventive measures. I think that personnel, morale, administration and other similar risks can be avoided by fully implementing preventive measures based on legal knowledge and labor contractual documents, etc.

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Panel Discussion: “The Current Status and Problems of Investment into Japan and Attracting Enterprises”

Coordinator
Professor Katsumori Matsushima
Department of Meta-Technica Engineering, Engineering Research Institute,
The University of Tokyo
Panelists
- Mr. Kazuaki Yuoka
Director-General, Invest Japan Department, Japan External Trade Organization
-Mr. Kenji O’oishi, Special Advisor of Advanced Software Technology & Mechatronics Research Institute of Kyoto
-Mr. Toshihiro Kose
Chief Executive, Industry and Science Promotion Bureau,
City of Kitakyushu
-Mr. Yasuhiro Fukushiba
Manager of Asian Venture Business Project Promotion Office, Economic Affairs Bureau, City of Kawasaki
-Mr. Kan Hayashi
Legal Consultant/Administrative Scrivener of the Association for the Promotion of International Trade, Japan

(Mr. Yuoka)
  As for the current status and problems of investment into China and attracting enterprises, the Japan External Trade Organization has been supporting an action program that covers five areas and eighty-two items, aiming to double the balance of investment into Japan within five years starting from January 2003. Although we previously focused on supporting Japanese companies’ relocation overseas, we are now also striving to attract overseas companies into the Japanese market. Japan has advantages such as a large market and sophisticated technologies. In recent years, with reinforced collaboration among Japan, China and South Korea, Japan serves as a hub for overseas countries to develop businesses in Asia.
(Mr. Oishi)
    I would like to talk about a successful example of local revitalization in Kyoto thanks to regional clusters. Kyoto is the first city in which regional clusters with a focus on science and technology were established in Japan. Following a sense of crisis for Kyoto residents, following the shift in the capital to Tokyo, Kyoto Prefecture has been striving to revitalize industries by introducing European science and technology. It has already started to create Kyoto clusters that are designed for the 21st century, and has been promoting business-academia collaboration, measures to develop regional industries in cooperation with the City and Prefecture of Kyoto, and more. In relation to business collaboration among Japan, China and Korea, Kyoto Prefecture established the Kyoto Foreign Investment Promotion Committee, centralized contact points and continues to support its activities.
(Mr. Kose)
   I would like to present the geographical position of the city of Kitakyushu, its development history as an industrial city, the Kitakyushu Renaissance that started in 1988, the city’s main projects, etc., as measures to develop both regional industry and collaboration in East Asia. Automobile industries are concentrated in Kitakyushu. With an established production system of 1.4 million vehicles in Kyushu and Yamaguchi, the city of Kitakyushu is striving to maintain and strengthen international competitiveness as a hub port for the Yellow Sea Rim Economic Zone. It has been advancing a new scheme for collaboration among ten East Asian cities and is working toward the conclusion of inter-regional FTAs in East Asia.
(Mr. Hayashi)
    As for the current legal problems with corporate collaboration in East Asia, I would like to present legal problems, visa problems and problems with establishing foreign corporations in Japan, such as banking transactions, office rental, board members, and the status of residence. The total number of immigrants in 2003 was 5.7 million, nearly three times that of twenty years ago. In particular, the number of Chinese immigrants has increased tenfold to 0.5 million people, compared with twenty years ago and it is quite difficult to obtain visas. One of the common problems is that corporate registration and guarantors are required to complete procedures for renting offices while offices are needed to complete corporate registration. A considerable degree of effort is required to establish corporations in Japan.
(Mr. Fukushiba)
    I would like to explain about the concept of the Asian Venture Business Town in the city of Kawasaki. We created this concept by exploiting our own experiences in suffering from and eventually overcoming environmental pollution. We intend to make international contributions by introducing political measures and corporate expertise (environmental measures) that were useful in overcoming environmental pollution into Asia. We are supporting Asian entrepreneurs in Japan, but there remain major barriers, such as the status of residence and guarantors. We opened the Asian Venture Business Town last November. People from Asia and other regions collaborating with companies inside the city are accepted as tenants in the Asian Venture Business Town. Once they become tenants, their rents will be lowered and they will be entitled to receive business foundation and livelihood support. We are supporting entrepreneurs in many aspects such as the status of residence, toward the creation of Asian businesses, including the environmental industry, in the 21st century.


(Panel Discussion)
    The discussion theme was that Japan, China and Korea have differences in business customs, despite their geographic and cultural proximity. Discussions proceeded under the theme of nations both close and distant.

Coordinator
Professor Katsumori Matsushima
The University of Tokyo

• Working as a business bridge between Japan and China, we are torn in working between conflicting demands due to differences in consciousness. We are caught in a dilemma because business customs differ between Japan and China. One of the reasons is presumably that capitalism has not yet taken root in the latter.
• People in Japan, China, and Korea have different senses of speed. To solve this problem, it is necessary to accumulate experiences and make use of good coordinators like Mr. Wan.
• Some Japanese companies enter the Chinese market based on the belief that they will be able to make money or obtain the support of a third party there, but rather, they should do so based on clear strategies. Businesspeople in Kyoto advise that the common keys to business success in China and Korea are top-level commitment, swift and clear decision-making, thorough market research and product selection, and the utilization of local human resources.
• Japan, China and Korea are nations that are both close and distant at the same time. Keywords covering potential misunderstandings in business are considered to include the following: cultures and institutions, senses of speed, relations of mutual trust, performance-based business evaluation by Japanese people, and languages (linguistic understanding).

In addition, there are many issues that should be proposed to the Japanese government with regard to actual collaboration in international business, starting with the example of that business office address is required to submit corporate registration, but corporate registration is required to obtain an office in the first place. There are many similar problems like this. Based on such circumstances, the coordinator asked the panelists to frankly express their requests to the Japanese government.

Panel Discussion

• The issuance of visas is problematic because each immigration bureau judges based on different standards and on a case by case basis. It is quite difficult for foreign people wishing to develop business ventures in Japan to acquire the status of residence. I hear that judicial scriveners are here today and that one-stop support for businesses in Japan, China and Korea will be provided. I definitely expect it.
• The biggest hurdle in designated special zones for structural reform is a visa problem. Although “designated special zones for structural reform” sounds like a progressive thing in Japan, the Japanese government has actually implemented nothing more than a slight relaxation of regulations. For example, in Incheon, Korea, companies are exempted from corporation taxes for the first seven years, and corporation taxes have been reduced by 50% for the three following years. These represent major differences in incentives.
• Japan has been promoting support measures for designated special zones to encourage structural reform. However, I think that compared with other countries, Japan has not fully eliminated unnecessary regulations and provides fewer incentives. My impression is that decision-making is slow because local regions have not been empowered to eliminate unnecessary regulations and take other similar measures.
• I think that the problem with the status of residence will be gradually solved because each immigration bureau is applying examination standards more thoroughly than last y
ear. Procedures are also being gradually improved, as shown by the establishment of a r egistration system in English, etc.
• The biggest problem with investment into Japan is whether any business is present here or not. We sometimes advise those coming to Japan to make investments and do business here to find business partners in Japan and advance into overseas market together with them.
    This forum was held all day, from 10:00 a.m. to 5:00 p.m. Participants’ responses to a questionnaire showed that the lectures and panel discussion by a total of ten active front line lect urers were extremely satisfying; both in quality and quantity.
    Lectures that were omitted due to limitations of space and th
e details of the panel discussion will be released on the of EABUS web site (http://www.eabus.org) from September.

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Report on the “Japan, China and Korea Electronic Commerce Policy and Law Seminar for 2005”

- Experience Exchange Forum on the Law concerning e-Signatures -

    There follows a report on the above-mentioned forum by Haruo Muto (International Relations Group) and Yoji Maeda (Security WG), Research Directors of ECOM.

“Japan, China and Korea Electronic Commerce Policy and Law Seminar for 2005”

    On July 21, 2005, the “Japan, China and Korea Electronic Commerce Policy and Law Seminar for 2005 - Experience Exchange Forum on the Law concerning e-Signatures -” was held at the Beijing Huandao Boya Hotel, Haidian District, City of Beijing, People’s Republic of China. This forum was jointly held by the Next Generation Electronic Commerce Promotion Council of Japan (ECOM), China E-Commerce Association (CECA) and Korea CALS/EC Association (KCALS), in which ECOM participated as Japanese secretariat. The forum was held as the first specific cooperative activity based on the MOU (Memorandum of Understanding), which was concluded this April by the three Electronic Commerce Associations of Japan, China and Korea that have been advancing cooperation.
    After an opening speech by Ms. Song, Chairwoman of CECA, Mr. Kim, Vice Chairman of KCALS, and Hamanaka, Secretary-General of ECOM, presented congratulations. After these speeches, the following keynote speeches were made: “Electronic Authentication Service Management Method” by Mr. Wang, Director of Department of Informationization Promotion of China Ministry of Industry, and “Enforcement of the Law and Strengthening of Electronic Commerce Development” by Mr. Ou, Director of China State Council Informationization Work Office.
    The lecture session started after photos of related parties of the three associations were taken, and experts from Japan, China and Korea gave six lectures. The Japanese lecturers were Yoji Maeda, Research Director of ECOM, and Mr. Michihiro Kimura, Chief of Architecture Strategy IT Platform Systems Development Division, NEC Corporation (ECOM’s Security WG/leader of ECOM’s Long Term Signature Format Diffusion SWG).
    The purpose of the Japanese presentations was to introduce interconnection testing on the long-term signature storage format, which is now being advanced by ECOM. Both lectures attracted the attention of the Chinese and Korean audience. It is presumably necessary to discuss specific collaborative activities for the future, but it seemed that neither China nor Korea had examined the long-term storage of signatures despite understanding its necessity.
   ECOM’s Research Director, Maeda, made a presentation on “the Current Status of Creation and Use of Public Key Infrastructure (PKI) in Japan” and explained further, mainly concerning the following items:

• G2B service case (an electronic bidding system of the Ministry of Land, Infrastructure and Transport)
• B2B service case (utilization by leasing companies, etc.)
• Constitution of CAs (Certificate Authorities) in Japanese e-Government
• Comments on the Law concerning e-Documents
• Problems to be examined in future (long-term storage of electronic signature documents/attributing authentication)
Following this lecture, Mr. Kimura, Chief of Architecture Strategy IT Platform Systems Development Division, NEC Corporation, made a presentation on the “Long-term Storage Standardization Project” that is now being advanced by ECOM. The main items were as follows:
• Document storage period in the governmental and private sectors
• Problems with PKI in long-term signatures
• Introduction of a long-term storage format for electronic documents
• Setting of time business
• Visual readability
• Comments on migration for the long-term storage of general documents
• Presentation on interconnection testing on the long-term signature storage format of ECOM
    
From China, presentations were made as follows: “Safe Management on Chinese Net-banks and Operations of the China Financial Authentication Center” by Mr. Li, General-Manager of China Financial Certification Authority, “Establishment of an Electronic Authentication Center and Its Development History” by Mr. Cho, General-Manager of iTruschina and “Electronic Commerce Platform Environment and CA Application in Jilin Province” by Mr. Du, General-Manager of Jilin Electronic Commerce Center.
    From Korea, Mr. Kang, Vice Chairman of Korea PKI Forum and CEO of KICA (Korea Information Certificate Authority Inc.), made a presentation on “the Current Status of Management Systems and Legislation with Regard to Electronic Authentication in Korea and Related Business Models.”
    In China, with the enforcement of the Law concerning e-Signatures this April, authentication centers based on this law are now being registered. This forum, which realized the exchanges with Japanese and Korean experts long desired by China, ended on a high note with more than 100 participants including related parties of the three associations, Chinese companies, Japanese-affiliated companies in China, Korean companies, news reporters and other similar organizations and persons.

“Liaison Conference by the Three Electronic Commerce Associations in Japan, China and Korea” Held

    Following the forum, a secretariat liaison conference was held by the three electronic commerce associations in Japan, China and Korea. China made a proposal on issues to be advanced based on trilateral cooperation, and the participants made discussions. However, due to both international differences in the development of the EC, administration, systems, etc., and time constraints, they did not reach a specific conclusion although they promised future cooperation including the exchange of information on each issue. The liaison conference ended with a promise to hold the next conference soon (ECOM proposed that it be held in rotation between Japan, China and Korea).

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Results of an Invitation for Public Participation in the “RFID Tag Demonstration Experiment Project for FY 2005 by the Ministry of Economy, Trade and Industry” Announced

    On August 11, 2005, the results of an invitation for public participation in the “RFID Tag Demonstration Experiment Project for FY 2005” were announced by the Information Economy Division of the Commerce and Information Policy Bureau at the Ministry of Economy, Trade and Industry. Here is a report by Masatomo Takemoto, Research Director of ECOM, on the outline of this project and the results of the invitation for public participation.

1. Purpose of the Demonstration Experiment Project
    RFID tag systems are effective in the following activities: “integration of production and sales,” “integration of trading and logistical information,” “integration of physical flows and information flows on contract and management (integration with mission-critical systems),” “extensibility in safety and environmental measures; including traceability systems” and “securing of vendors’ profitability based on the integration of business chains.” They are considered to be very useful tools to solve all kinds of problems with Japanese industries and society that were previously difficult to overcome with traditional IT tools, such as achieving total optimization and cooperation across corporate and industrial barriers. To realize the effects of the new IT tools, RFID tag demonstration experiments were conducted based on an invitation for public participation.
    Demonstration experiments have been conducted since FY 2003, and we are now in the third year.
   This year, to ensure objectivity and reliability during the conducting of demonstrative experiments, the “Committee for Proposal, Invitation for Public Participation, Adoption and Evaluation with Regard to the RFID Tag Demonstration Experiment Project for FY 2005,” consisting of academic experts and other similar persons, was established to deliberate on requirements for public participation, adoption and evaluation. The committee started activities, with the Japan Information Processing Development Corporation/Electronic Commerce Promotion Center (JIPDEC/ECPC) as secretariat and involving cooperation from ECOM, and announced the results of the invitation for public participation on August 11.
The outline of the demonstration experiments and adopted plans are as follows:

2. Themes of the Demonstration Experiment Project
    Public participation was invited under the following four themes from May 19 to June 24, 2005:
(1) Industrial restructuring and administrative reform project
    The project aims to maintain and strengthen Japan's international competitiveness through both linkage with mission-critical systems and the promotion of activities involving a drastic overhaul of business processes, such as real-time linkage between sales performance and production planning, integration of commercial and physical forms of distribution, integration of production and sales, and the realization of traceability; including recycling.
(2) New industry creation project
    The project aims to ensure Japan will play a leading role in the global market for creating new industries by developing technologies to exploit the potential of RFID tags in anticipation of the years ahead.
(3) Inter-industry collaboration project
    A series of companies, from upstream to downstream in commodity circulation, will contribute to promoting a transfer from “intra-industry" to “inter-industry” by creating RFID tag common infrastructures in wholesaling and retailing spots based on vertical and horizontal cooperation across industrial barriers.
(4) International collaboration project
    The project will contribute to the following objectives by creating RFID tag common infrastructures in conformity with ISO international standards; mainly in Japan, China, Korea and ASEAN countries.
• Sophistication and improved efficiency in corporate logistics and distribution in individual East Asian countries
• Successful traceability that will contribute to trade safety and security
• Examination of the direction of one-stop service systems on trade procedures

3. Implementation of the Demonstration Experiment Project for FY 2005
    The following eight business plans were adopted in accordance with the above-mentioned themes:

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RFID Tag Demonstration Experiment Project for FY 2005: list of adopted plans
Theme Project name Applicant entity Outline of activity
Industrial restructuring Total traceability demonstration experiment; based on the use of RFID tags in the electronic and electrical industry Japan Electronic and Information Technology Industries Association • Attachment of RFID tags to consumer and industrial electronic devices, etc.
• Realization of total traceability with reference to production, maintenance and recycling
• Establishment of efficient business models for 3R technologies in response to a cycling society in cooperation with maintenance and recycling companies
RFID tag demonstration experiment in the pharmaceutical industry Japanese Society of Hospital Pharmacies • Attachment of RFID tags to life-derived products such as ampoules, vials and soft backs
• Prevention of medication errors in hospitals and other similar institutions, and implementation of consequence evaluation on medical devices, in cooperation with medical institutions
• Examination by the Japanese Society of Hospital Pharmacies, the Federation of Japan Pharmaceutical Wholesalers Association and the Federation of Pharmaceutical Manufacturers’ Association of JAPAN in an integrated manner, in anticipation of use throughout the pharmaceutical industry
Demonstration experiment to examine the use of RFID tags for supply services for the Self-Defense Forces during international cooperative peacekeeping activities

Japan Defense Procurement Structure Improvement Foundation

• Verification of the use of RFID tags for future supply services for the Self-Defense Forces
• Demonstration of tracking management applicable to supplies for the Self-Defense Forces; based on the use of RFID tags by attaching the tags to the goods and transporting these between military garrisons using trucks, transport ships and aircraft, as well as real-time and efficient inventory management, location management, etc.
• Support and cooperation by the Japan Defense Agency and the Self-Defense Forces in an integrated manner
New industry creation Demonstration experiment in commercial streets on service robots with independent operation and based on RFID tags tmsuk Co., Ltd.

NTT Communications, Inc.

• Attachment of RFID tags to floors, persons and commercial materials
• Use of RFID tags for spatial awareness and human and material identification; an area of weakness for robots
• Realization of more inexpensive and advanced robots than ever before
• Robots accompany people going shopping as in-store guides, product information providers and porters
Inter-industry collaboration Collaborative demonstration experiment, mainly in compound stores and highlighting the practical application of RFID tags in media contents (publications and music and video software) industry The Japan Publishing Organization for Information Infrastructure Development, a limited liability intermediate corporation

Recording Industry Association of Japan

• Attachment of RFID tags to individual books, CDs and DVDs.
• Establishment of a common system for both the book and music & video industries
• Realization of a lump-sum settlement at compound stores; based on a common system
• Realization of provision of new value-added customer services by making a connection between books and music and video contents
RFID tag demonstration experiment to achieve future-oriented store services Future Store Promotion Forum

Future Store POC* Consortium

* POC: Field trial tests for Proof Of Concept

• Realization of future-oriented stores to provide innovative customer services
• Realization of provision of additional product information and installing in-store navigation systems for customers based on the use of smart carts with reader-writers, etc.
International collaboration Demonstration experiment project on ASEAN returnable containers; based on the use of RFID tags Japan Auto Parts Industries Association • Attachment of RFID tags to automobile parts and returnable containers
• Realization of production and logistics management among cross-border production sites (Singapore, Malaysia and Thailand)
RFID tag utilization demonstration experiment in supply chains in Japan, China and Korea Japan Business Machine and Information System Industries Association • Attachment of RFID tags to copying machine parts, pallets and containers
• Realization of inventory management and production process management among cross-border production sites (Korea and China)

(Note) The adopted plans are described in the order of the Japanese syllabary of applicant entities.

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From the Secretary-General

    The lingering summer heat is so intense as last summer that I cannot help feeling dizzy. In the meantime, I wonder if ECOM members have enjoyed their summer holidays. I had a chance to get exposed to Shimanto River running through Kochi Prefecture, Shikoku, which has been long believed as the nation's last crystal-clear stream. But, unfortunately, I will have to postpone fully enjoying the real beauty of its stream, due to abnormal growth of phytoplankton in the river, resulting from a long spell of heat wave and shortage of water.

    But, I was impressed with the scenery of houses of Taisho-era’s retrospect architecture featuring white clay wall, standing in a row at Uchiko-cho, Ehime Prefecture. Furthermore, I was touched by a friendly and homely character of its local people.

    In August, the members of the secretariat took summer vacation in shifts in order to avoid overlapping each other’s holiday schedule, refreshed themselves, and got back to work already.

    From this season, all directors have to rush toward their targeted period. WG activities are being carried out in full swing. We still continue to accept members' registration in WG and welcome your participation.

    All processes are completed for the assessment and selection of the projects which had been publicly invited by the Ministry of Economy, Trade and Industry for the 2005 fiscal year. As a result, eight projects had been selected this year, following seven projects last year. "FY2004 RFID tag Demonstration Experiment Workshop" and "FY2005 RFID Tag Demonstration Experiment Liaison Meeting” under the Special Committee on RFID tags/Traceability were established. Outcomes of such studies will be reported sequentially. So please look forward to them.

(Hamanaka)

 


ECOM News No. 5

Issue Date: August 31, 2005
Issuer: Next Generation Electronic Commerce Promotion Council of Japan
Kikai Shinko Kaikan Bldg 3F  
3-5-8, Shibakoen, Minato-ku Tokyo 105-0011, Japan
Tel: +81-3-3436-7500, Fax: +81-3-3436-7570


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